The
Daily Data

Google Ads Is Fully Ditching Rules-Based Attribution; The Costs Of Targeting

AdExchanger Google Ads Is Fully Ditching Rules-Based Attribution; The Costs Of Targeting

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Rules Of The Game In September 2021, Google Ads switched from last-click attribution as its default measurement mode

The post Google Ads Is Fully Ditching Rules-Based Attribution; The Costs Of Targeting appeared first on AdExchanger.

Posted by:AdExchanger
Posted on:  4/7/2023

BACK TO ISSUE