Any advertising trade reporter will tell you that their inbox is clogged by a ceaseless daily parade of press releases and pitches trumpeting ad tech company partnerships. But the partnership announced on Thursday between MediaMath’s new owner, Infillion, and AdLib, a programmatic media buying platform for small and midsize ad buyers, isn’t a typical integration. […]
The post MediaMath’s New Owner Is On A Mission To Resign Former Partners appeared first on AdExchanger.
Posted by:AdExchanger
Posted on: 2/15/2024
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