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In an era dominated by visually stunning graphics, interactive elements, and hyper-personalized video content, the email marketing landscape has become a playground for digital creativity. Marketers are constantly pushing the envelope to capture the ever-fleeting attention of consumers. Yet, amid this cacophony of colors and motion, a surprising trend is emerging: the resurgence of text-only…

The post Going Back to Basics: Why Text-Only Emails Are Making a Comeback in Email Marketing appeared first on Benchmark Email.