Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Living Wage Brands are changing how they work with agencies. Which is to say, they want to pay less for agency services. One option is output or outcomes-based pricing, Ad Age reports. That’s becoming increasingly popular with major ad platforms, retail media […]
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Posted by:AdExchanger
Posted on: 11/15/2024
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